The important thing through all of this is that we improve. These are are the business lessons I'm learning as I deconstruct what we built.
3 Lessons From Our Cold Brew Bottle Release
Why “Strategic Relationships” Are Crap
In the realm of business, my experience has been that business owners are inherently selfish. They only care about what makes them more money. I understand this, because the business is what pays them and that is how they buy food and pay rent. I get it. The issue is around engaging in a relationship with only the thought of what you can get out of it. That is not a relationship.
Consistency Is Key
If we don't lay out how we are going to operate, then our inconsistencies will be accentuated when we hire staff.
Highlights – Creating You pt 2 – Alison Furno
This is a continuation of our interview with the ladies from Creating You. Today, we move the conversation over to Alison Furno. We follow her path through home schooling and college and into her becoming an entrepreneur. We discuss body image in social media and where she gets her confidence. We wrap up the conversation with discussing women and body image in social media with both Alison and Krista and get their interesting takes on the subject. I'm very thankful they were so open to discussing these topics. I know it can seem like all anyone cares about are women's bodies, but when you working in social media it is a top we just can't avoid. These ladies offered examples and practices to help us navigate that treacherous road.
Sick of Bitter Coffee and Knit-caps
As it pertains to coffee, our customer is someone who has been on the Starbucks bandwagon for a long time but just can't deal with it anymore. They know there is better coffee out there, but they don't want to spend their kids college fund to have it and are also put off by the knit-cap elitists.
The One Reason Most People Don’t Hire Family
Family members start businesses quite often, but you don't really hear about it succeeding. Or, if it did succeed, the familial relationship is often damaged.
Highlights – Mamma Toledo’s The Pie Hole
We had the absolute pleasure of sitting down with Tanya from Mamma Toledo's The Pie Hole. It was special for a couple of reasons. One, just to put it out there, she's the only lady we have interviewed or has even agreed to do a highlights podcast. I reached out to a bunch but no one wanted to play. I think we're nice enough fellows, no creeper vibes or anything. The biggest reason is that she was very open and vulnerable with us. I take it as a sign of respect that she was able to trust us enough to share her deeper experiences and how overcoming those shaped her as a business owner. In the podcast we discuss how she came to start her business, how she stays in love with baking after so many years, and what it's like hiring family members (a lesson we listened to intently).
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